Head of Marketing
- -
- Full-Time
- Remote
Job Description:
About the Role
We're looking for a hands-on, high-impact marketing leader to own and scale the company's marketing engine end-to-end. This role combines executive-level strategy with hands-on execution, requiring someone who can build growth systems, optimize performance channels, and drive measurable revenue in a fast-paced, high-growth environment.
Responsibilities
- Lead and scale the company's overall marketing engine, including internal teams, specialists, and external partners.
- Develop and optimize the end-to-end customer journey across SEO, paid media, social, website, content, and email.
- Drive performance marketing across Google Ads, Microsoft Ads, Paid Social, SEO, and lifecycle campaigns.
- Build cross-channel strategies that generate high-quality, high-intent demand.
- Establish performance tracking, attribution models, and GA4 dashboards to guide investment decisions.
- Analyze marketing data, identify growth opportunities, and prioritize high-impact initiatives.
- Run structured experiments and translate insights into measurable business results.
- Partner closely with Sales, Operations, and Executive Leadership to align marketing with revenue and business goals.
- Build scalable marketing processes, reporting cadences, and operational frameworks.
- Lead and develop high-performing marketing teams and external agency/specialist relationships.
Requirements
- 6–10+ years of digital/performance marketing experience.
- Proven experience leading a marketing team or function within a high-growth company.
- Strong track record of driving measurable growth and revenue through marketing.
- Deep hands-on expertise across SEO, PPC/Paid Media, Paid Social, Web, Content, and Email.
- Advanced experience with GA4, analytics, attribution, data modeling, and performance dashboards.
- Ability to connect multiple marketing channels into a unified customer journey.
- Comfortable developing executive-level strategy while remaining hands-on with campaign and funnel optimization.
- Highly analytical, organized, proactive, and results-driven.
- Strong cross-functional communication and leadership skills.
- Comfortable working in a fast-paced, remote environment with a high level of ownership.
- Startup or high-growth company experience is strongly preferred.
- Must be comfortable working as an independent contractor.
Why Join Us
- Fully remote opportunity.
- High-impact leadership role with significant ownership.
- Opportunity to build and scale a marketing engine from the ground up.
- Work closely with executive leadership and cross-functional teams.
- Fast-paced, high-growth environment with significant room for impact.
- Performance-driven culture focused on measurable results.